Rank Mecca runs a large offline and online gaming community of over a million European customers. It offers bingo, poker, and slot machines at physical venues. Among the options visitors can use are digital kiosks which allow customers to game in a large interactive environment. However, the social element was missing from this experience so Rank Mecca commissioned Facebook integration to fill the gap. Steely Eye Digital Media completed the design work and Code Crew completed the .NET development for this project.
The layout of the existing bingo application was modified to allow Facebook to run in parallel with it. A digital keyboard was created as well as functionality to allow gamers to compare notes, skills and scores over Facebook.
The project is currently being deployed in over 40 Rank Mecca locations.